NOIR & BLANCO is now a Shopify Select Partner. Shopify has placed us in its Select tier in recognition of the commercial impact our work has created for merchants on the platform. For the brands we work with, it is independent confirmation of something they already know: their store is in experienced hands.

“This recognition belongs to our clients as much as it belongs to us. Every brand that trusted us with a launch, a redesign, paid media, SEO, AEO & GEO or a full migration helped us earn it. We never set out to collect badges. We set out to build stores that sell, and this is Shopify saying the work shows.” – Pramendra Yadav, Founder, NOIR & BLANCO

What Select Status Means for Brands

Shopify’s Partner Program places agencies in five tiers: Registered, Select, Plus, Premier and Platinum. No agency can claim a tier for itself. Shopify assesses each partner on the measurable impact it has created for merchants, and reviews that placement every quarter. Select is the first tier where Shopify verifies that track record and allows a partner to carry its official tier badge.

For brands choosing a Shopify partner, that means:

• A verified partner, not a self described “Shopify expert”
• Closer alignment with Shopify, through its partner resources, training and platform updates, so new capabilities reach your store sooner
• A standard we have to keep meeting, quarter after quarter, through the results our clients see

The Work Behind the Milestone

This recognition reflects years of hands on Shopify work across categories and markets. To date, NOIR & BLANCO has worked with 150+ Shopify brands, many in the premium and luxury segment.

• Fashion and luxury apparel: Nouria Design, Asha Gautam and Avartan
• Jewellery and accessories: Lucira Jewelry and Araiya by Aza
• Beauty and cosmetics: Mantra Herbal, Most Underrated and Olivia Beauty
• Home decor and lifestyle: Hokipo, Great Happy and Flamingo Life
• International brands: Tornado Watches, One Minute Saree and Sarvati.

Let’s Build

Whether you are launching a new brand, moving to Shopify or ready for the next version of your store, we would love to hear from you, get in touch with our team.